An exploration of the editorial process behind selected photographic projects, from commissioning and collaboration to shaping the final visual narrative.
“The New Americans”
Bloomberg News| 2025
Role: Originated and pitched the story, leading its visual development from initial concept through publication. Selected and commissioned the photographer, established the creative direction, and shaped the final photographic edit, sequencing, and story layout.
Photographer: Krisanne Johnson
Reporters: Jonnelle Marte and Marie Monteleone
“‘We Didn’t Have a Choice’: One Family’s Perilous Escape From Venezuela to NYC”
Bloomberg News| 2023
Role: Co-originated the concept with the photographer and pitched the story to the newsroom, developing it into an ongoing editorial series documenting a family's journey over three years. Lead the creative direction of the visual storytelling, overseeing photography, video, editorial layouts, and the editing and sequencing of visual narratives. Direct the development of visual assets for digital and social platforms, ensuring a cohesive approach to storytelling across the series.
Photographer: Nicoló Filippo Rosso
Reporter: Nadia Lopez
“Migrant Family Questions American Dream Under Trump”
Bloomberg News| 2025
Role: Continued to lead the creative direction of the multi-year documentary series, collaborating with Bloomberg's U.S. and Mexico news desks to shape the evolving editorial narrative and visual storytelling as the family's circumstances changed. Oversaw the visual approach, edited and sequenced photography and video, directed editorial layouts, and guided the development of social media assets to ensure a cohesive narrative across platforms.
Photographer: Nicoló Filippo Rosso
Reporter: Alicia A. Caldwell and Alex Vasquez
“Ice Arrest Under Trump of Venezuelan Asylum Seeker Leave Family In Fear”
Bloomberg News| 2026
Role: Led the creative direction and visual storytelling of the third chapter, overseeing photography, video editing, sequencing, and editorial layouts. As the family's circumstances became increasingly sensitive, collaborated with Bloomberg's legal team to assess risks and coordinate photographer safety. When the original photographer had to depart unexpectedly, commissioned a second photographer to continue the story, directing the visual approach to ensure the two photographers' distinct styles complemented one another and maintained a cohesive editorial narrative. Oversaw the development of social media assets to ensure consistency across platforms.
Photographer: Nicoló Filippo Rosso and Krisanne Johnson
Reporter: Alicia A. Caldwell
“Miami Design District”
Bloomberg News| 2025
Role: Commissioned the photographer and transformed an originally planned short article into a visually driven editorial feature. Recognizing the storytelling potential of the photography, led the creative direction, developed the layout, and oversaw its art direction, placing the imagery at the center of the narrative.
Photographer: Ysa Perez
Reporter: Dasha Afanasieva
“The Tiny NYC Community Forgotten for Decades”
Bloomberg News| 2023
Role: Discovered the photographer’s work during a portfolio review and recognized its editorial potential for Bloomberg News. Pitched the story concept and photography to the newsroom, bringing the project to publication. Shaped the visual narrative through photo editing, sequencing, and creative direction of the editorial layout, working with the photographer to establish a stronger visual approach through the use of color rather than black and white.
Photographer: Gianluca Lanciai
Reporter: Fola Akinnibi
Remote Work Is Costing Manhattan More Than $12 Billion a Year
Bloomberg News| 2023
Role: Developed the visual concept and commissioned photography comparing Manhattan's office buildings and subway platforms on Wednesdays and Fridays, using contrasting scenes of activity and emptiness to illustrate the impact of remote work.
Photographer: Ismail Ferdous
Reporter: Emma Court and Donna Borak